Why Your Website’s Written Content Matters

Lots of small business owners put up a website and forget about it. For the most part it’s a time issue – you’re busy running your business, and your website is a low priority. Obviously, this doesn’t apply to tech companies or online businesses, but for many businesses, the website exists but isn’t updated regularly.Continue reading “Why Your Website’s Written Content Matters”

The Value of Storytelling

The art of storytelling is as old as time. From the oral tradition to hieroglyphics to the advent of the printing press to the internet and social media, humans have used whatever tools are available to tell and share stories. From tales of “the one who got away” to the description of how a moisturizerContinue reading “The Value of Storytelling”